Zoopla: a real-estate CRM and about a million listings moved in
Zoopla needed a real-estate CRM and every old listing inside it. We built the CRM, then ran scrapers and automations for three months that moved the listings in word by word and room by room.
What did BetterAI build for Zoopla?
A real-estate CRM, and the move of every old listing into it. Our scrapers and automations ran for three months and uploaded almost a million listings, word by word and room by room. We also ran their websites, CRM, customers and calling.
Why is moving old listings so hard?
A listing is more than a title and a price. It has text, rooms and details, and a platform with about a million of them cannot be retyped by hand. The listings had to land in the new CRM complete, so the work was to move them in exactly as they were written, at scale, without losing the detail.
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What we built
A new CRM, the automations that fill it, and the running of the systems around it.
A real-estate CRM
A CRM: the system where listings, customers and calls live together.
listing title Example listing rooms each room, its own entry text the description, word for word status moved from the old system
Scrapers and automations
They read each old listing and uploaded it into the CRM, word by word and room by room.
Three months of running
The migration was not one big upload. The automations ran for three months until almost a million listings were in.
Websites, CRM, customers, calling
After the move we also ran their websites, the CRM, their customers and their calling.
How did the move work?
First the CRM, then the migration, then the running of it. Only the three months of the migration is a stated length. The other steps have no dates in our records.
- Step 1Build the CRMA real-estate CRM, ready to receive listings.
- Step 2 · three monthsMove the listingsScrapers and automations read every old listing and upload it, word by word and room by room. Almost a million in all.
- Step 3Run itWe ran their websites, the CRM, their customers and their calling.
The Zoopla work, drawn out
Keep scrolling to see more.
Data flow
Data flowOld system into the new CRM
ListingsThe stated size of the move
TimeThe stated length of the migration
One listing
title Example listing room 1 details room 2 details text description, word for word
Word by word, room by roomGeneric example, not a real record
What is behind it?
Our own scrapers and automations did the migration and loaded the listings into the CRM. Our records do not list the CRM stack or the listing source, so we only state what is known.
Questions about Zoopla
What did BetterAI build for Zoopla?
A real-estate CRM, and the migration of every old listing into it, word by word and room by room. We also ran their websites, CRM, customers and calling.
How many listings were moved?
Almost a million, about 1M. Our scrapers and automations ran for three months to upload them.
Can you migrate our old listings or records into a new system?
Yes. We build the new system and the automations that move your old records across field by field. Book a free AI plan call and we will look at what you have today.
Is the 90-day MVP promise the same thing as this migration?
No. The 90-day promise is for new contracts: a first MVP within 90 days of contract and payment. The Zoopla three months is how long the migration ran.
UpkeepOperations software, app and AI assistant
YoléFranchise operations and approvals
Hot Shot's SecretAI product expertNeed to move a lot of data safely?
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